Impact 2027 – Vision 2027
The Path to Our Centennial
Expanding Our Reach
For nearly 100 years, we’ve served as the leading financial education institution, preparing the profession with rigor and relevance. Our legacy continues by thinking bigger with deeper impact.
Staying Ahead of the Advice Movement
Research has identified a large gap between the services clients expect and what they receive from financial professionals. Trust services, advice on wealth transfer, estate planning, tax planning including small-business-owner tax planning, long-term care insurance, life insurance, and more all fall grossly below clients' expectations.1
For nearly a century, The College has responded to changing client needs with applied financial programs — helping equip financial specialists to boost the financial advice they give and increase consumers’ financial strength through more trusted relationships with financial professionals.
Our goal is to elevate the profession’s expertise in complex planning concepts to serve clients’ unique financial goals.
Specialize for Success
9
Of 10 clients want tax planning, estate planning, and/or charitable planning services.2
77%
Of advisory firms self-identified as comprehensive wealth managers, yet just 31% offered comprehensive wealth management services (which include planning, tax, insurance, and retirement services).3
$1.8M
Is the average client size for firms that offer the complete suite of financial planning and investment services.4
$600k
Is the average client size for firms that offer only money management and basic financial advice.4
Expand Opportunities in Financial Services
There’s never been a better time to start a career in financial services. But there’s more we can do to future-proof the profession.
Over the next decade, we expect a supply and demand challenge. Many financial professionals will retire, industry retention remains poor, and the demand for financial services will grow, according to the Bureau of Labor Statistics.
The College aims to help grow the profession, support professional growth and expand opportunities for tens of thousands of industry newcomers from all walks of life. We can do it by welcoming – and upskilling – all individuals as we continue our journey to benefit society.
Programs can expand awareness of financial services, strengthen alignment between career choices and personal career desires, combat attrition through deeper application in the most formative years, and promote expanded access and advancement for all professionals.
Today's Reality
37%
Of financial advisors are estimated to retire by 2032.1
200,000
Men and women leave U.S. military service and transition to civilian life in search of new careers each year.2
1.9%
Of financial advisors are Black or African American.3
5%
Of CEOs in financial services are female, yet women represent 50.5% of the population.4
Improving Retirement Outcomes for More Americans
Retirement planning is not only for the baby boomers, and with most Americans having insufficient retirement planning knowledge and inadequate savings to achieve retirement security, America is facing a crisis. We can help.
The College has prioritized expanding the profession’s retirement planning knowledge – to help more Americans achieve a secure and confident retirement. We also believe equipping everyday Americans with actionable insights can improve their retirement readiness.
Financial Security at Risk
78%
Of Americans have $50,000 or less saved for retirement.1
93%
Of older Americans failed the latest retirement literacy quiz.2
71%
Of financial advisors want deeper retirement income knowledge.3
11
Points higher is the average Retirement Income Literacy Score for older Americans with financial advisors compared to those without one.2
Have a Question? Want More Info?
Provide us with a few details, including your question or comment, and we will be sure to reach out with answers and information.
Explore the Possibilities
Whether you want to accelerate through knowledge, grow through connections, or uplift society through impact initiatives, you’ve come to the right place.